ShopMy supports three types of Opportunities, each suited to a different campaign goal.
Bonus Opportunity
A bonus structure that rewards creators for sharing a set number of links or social mentions within a defined window. Best for evergreen coverage, product launches, or maintaining consistent brand visibility month over month.
Promotional Opportunity
A time-sensitive campaign tied to a specific sale, event, or marketing moment. The tracking window aligns with the duration of the promotion, typically a few days to a week.
Event Opportunity
A campaign designed to measure creator performance at a specific event. Useful for tracking content and engagement generated around brand activations, press days, or launch events.
