How should I approach gifting internationally? How do we handle imports and duties taxes? – Brands

Shipping gifted products internationally differs from domestic gifting due to customs regulations, import taxes, shipping costs, and disclosure requirements. To ensure a seamless experience for both your brand and creators, follow these key steps when gifting internationally on ShopMy:

Label the Shipment Properly to Avoid Extra Fees

When shipping internationally, customs authorities may charge duties and taxes unless the package is properly labeled.

Best Practices:

Include a Customs Declaration Letter inside the package stating: "This package contains promotional materials for commercial, marketing, or photoshoot purposes. No resale value."

On the shipping label, mark it as "Promotional Item" or "Marketing Gift", NOT “Merchandise” to reduce customs fees.

Use "Delivered Duty Paid (DDP)" shipping when possible, so the recipient doesn’t have to pay unexpected customs charges.

Choose the Right Shipping Method & Carrier

International shipping can be slow and costly. Choose a reliable and trackable method.

Best Carriers by Region:

🇨🇦 Canada: FedEx, UPS, Canada Post, DHL

🇪🇺 Europe: DHL, UPS, FedEx (best for fast clearance)

Understand Import Taxes & Duties

Canada

Gifts valued over $20 CAD may incur duties/taxes.

If not prepaid, the creator may be required to pay fees upon delivery.

Europe

VAT applies to all shipments (even low-value ones).

Customs duties vary based on the product type and country.

The UK requires additional post-Brexit customs declarations.

Solution

Cover duties and VAT upfront (DDP shipping) to avoid creators receiving unexpected charges.

If duties apply, inform creators in advance so they aren’t surprised and reimburse creators for any fees (instructions on how to reimburse creators below).