Getting Started
Additional Resources
Messaging Templates
When communicating with creators we recommend that you take a tone that is energetic, appreciative and true to your brand.
Starting on ShopMy
Hi {{First Name}} - We’re thrilled to see your support for [insert brand]! We wanted to share some exciting news - we’re now on ShopMy, offering a XX% commission to creators who drive sales to XX.com.
Feel free to reach out if you have any questions or if you’d like a refill on any of your favorite products!
SUBJECT: [BRAND NAME HERE] x ShopMy - Join our Affiliate Program!
Hi All,
We’re excited to announce that we’re now managing our affiliate program through ShopMy, making it easier than ever for you to earn commissions on [insert brand] products you’re already promoting. With ShopMy, you can:
- Generate affiliate links to [insert brand] products and earn commission
- Receive custom commissionable discount codes
- Curate your shop and effortlessly share your favorite products with your audience.
To join our program, simply use this link [insert link] along with this code [insert code]. If you have any inquiries or need assistance with signup, don’t hesitate to reach out to their team at team@shopmyshelf.us.
We’re thrilled to hear about your interest in collaborating with us! We manage our affiliate program through ShopMy and would love for you to join. Please use this link [insert sign up link] and enter the code [insert signup code] to create an account. This will fast-track your registration, bypassing ShopMy’s waitlist.
Once you’re on the platform, let us know and we’ll gladly provide you with a custom discount code. You will be able to instantly generate commissionable links to your favorite [insert brand] products.
Sending a Lookbook to New Creators
Hi {{First Name}} - We’re [insert brand] + [brand description].
We love your content and want to send you some of our favorite products. Please find attached our [insert name] Lookbook for you to choose from. If you like your new products, you can earn 20% commission on any sales driven using your ShopMy affiliate links.
Let us know if you have any questions.
xx,
Hi {{First Name}} -
We’re big fans of your content and would be thrilled to send you [insert]. [insert brand description].
Attached is our [insert] Lookbook. If you fall in love with your [insert items] you can earn 16% commission on any sales generated with your ShopMy affiliate links.
Reach out if you have any questions.
Gifting Follow-Up
Hi {{First Name}} - Hope everything is going well! We wanted to checkin and see how you’re enjoying your [insert brand] products.
You’ll earn a fantastic 20% commission on any sales you drive when you use your ShopMy affiliate link. If you feel like sharing on social, don’t forget to tag @[insert handle] so we can see what you post 🙂
Hi {{First Name}} -
Hope you’re doing well! We wanted to follow up and see how you’re liking your [insert brand + product]. If you’re considering sharing on social, please tag @[handle] so we can see your posts.
As a reminder, you’ll also earn 16% commission on any sales you drive using your ShopMy affiliate links. Additionally, don’t miss out on our Black Friday sale from November 15 - 27, a 20% off sitewide. It’s perfect time for your audience to shop!
Hi {{First Name}} -
Just a quick checkin to ensure you received your package. Let us know if you have any questions.
Additionally, if you enjoy your new products and are interested in sharing them with your audience, we have commission set up on the platform. Let me know if you have any questions.
Issuing Discount Codes
Hi {{First Name}} -
We hope you’re enjoying your [insert brand] products! If you have any questions, please don’t hesitate to reach out.
We wanted to provide you with a custom discount code for your followers. Use code XX15 for 15% off sitewide.
Hi {{First Name}} -
I wanted to checkin to ensure you received your products. If you’re interested in sharing any of the products with your audience, I’ve issued you a custom commissionable discount code - XX20 for 20% off sitewide. This code is valid through the end of the year and we’re happy to extend it when needed.
Let me know if you have any questions about the products or anything else. Thank you.
Hi {{First Name}} -
Thank you immensely for your support of our brand. I’ve created a custom commissionable discount code, XX20 for 20% off sitewide. This code is valid until the end of the year and we’re open to extending it upon request.
Should you have any questions, don’t hesitate to ask. Thank you!
Offering Custom Commission Rates
Hi {{First Name}} -
Thank you so much for linking to [inset brand] products! We’re so grateful for your support and, as a thank you, we wanted to increase your commission rate.
Now, any sales you drive to [insert brand].com will earn 25% commission.
Thanking Creators for Posting
Hi {{First Name}} -
I wanted to say thank you so much for posting about us! We really appreciate the support.
Should you decide to post again, I wanted to ensure that you’re aware of our affiliate program where you can earn commission on the sales you generate. We noticed a bump in sales after you posted and wanted to make sure you benefit from those sales as well! If you’re interested, here’s the link to signup: [Insert your link]
Collaborations
Thank you so much for reaching out with your proposal! At the moment, we’re not engaging in paid collaborations. However, if you’re open to it, we’d love to send you some of our products as a gift and collaborate on an affiliate basis - we offer 20% commission through our platform. Let me know your thoughts. Thanks!
Hi {{First Name}} -
First off, I wanted to say that I’m a huge fan of your content, and wanted to gauge your interest in working with us in a paid capacity. We are seeking creators to promote our upcoming launch of our new [insert product]. Since I know you are a fan of our brand, I thought you might be a good fit. I’m attaching a brief here that reviews more details on the product in case that’s helpful.
We are seeking creators to make 15s TikToks about the product launch. As for budget, we were thinking about $5k, and we’re also planning to issue custom discount codes and increase commission to 20% for the duration of the campaign.
For timing, we are looking for content to be submitted for approval to us by the 10th of June. Posts will need to go up on June 30th as that is the launch day. If the budget and timeline sounds good to you, please accept the proposal.
Thanks very much for considering.
Hi {{First Name}} -
First off, I wanted to say that I’m a huge fan of your content, and we really appreciate the support you’ve given to our brand. I wanted to gauge your interest in working with us in a paid capacity.
I’ve made a proposal here, but if you’d like to work together, we are totally open to the type of content (YouTube, IG, TikTok, etc) and subject matter you cover (really, we’d be open to you covering any of the products of ours that you’re a fan of).
Let me know your thoughts! If you’re interested, we can align on what you’d like to do and your budget, then I can adjust the proposal and resubmit to you. Thanks very much for considering and let me know if you have any questions.